![]() Whether you care about Dragon Quest or not, there’s something wonderful and moving about seeing these shared experiences. ![]() the television? Or is it the PlayStation itself? Has he lost his progress? No! This is a heartbreaking scenario we’ve probably all been through at one moment or another. A woman sitting next to him is looking to plug in a hair curler and accidentally unplugs. In one of the commercial’s best moments, a young man is leaning forward playing what appears to be Dragon Quest 8 on PlayStation 2. ![]() We see a convenience store employee nearly falling asleep, presumably because he was up all night grinding out another few levels.Īnd most importantly, we see them playing. We see an office worker absentmindedly watching a trailer for it on his computer. We see a student daydreaming about the game at school, doodling a slime in his notebook. After a cute montage of opening screens from all the past Dragon Quest games, we see the faces of different people scrunched up, staring at the screen, playing - people across a variety of ages, genders and appearances. It was released a few months ago, but we saw it floating around on Twitter yesterday, as the game nears release in Japan.ĭon’t worry if you’re not a Dragon Quest fan you’re still likely to get this commercial if you’ve been playing games your whole life. This is a Japanese commercial for the upcoming release of Dragon Quest 11: Echoes of an Elusive Age. While the veracity of that urban legend is debatable, the spirit of it - and recognition of the impact Dragon Quest has had on so many lives - is captured perfectly in the video above. It’s so big that (possibly apocryphal) stories have popped up about the government forcing publisher Square Enix to only release new games in the series on Saturdays, to avoid obsessed gamers skipping out on school and work to stand in line at a store. In Japan, the release of a new Dragon Quest game is a massive, world-consuming event. Dragon Quest has never been as popular in North America as it is in Japan. ![]()
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